For sales teams
Sales email signature — free templates & examples
A sales signature is the last thing a prospect reads — make it earn its space. Below is a free template built for AEs, BDRs and account managers, with a real button and room for a small promotional banner. Personalize it in your browser, then paste it into your CRM or inbox.
Preview — Sales template
Best regards,
| Alex Rivera Head of Marketing Wren
|
Made with Wren
What to include
- Name and title — 'Account Executive', 'Enterprise AE', 'BDR'.
- Company and one-line pitch — who you help, in seven words.
- Direct dial — cold callers respond to real numbers.
- Booking link — as a button, not just text.
- Optional banner — webinar, new feature, case study — one at a time.
Common questions
Should a sales signature include a call-to-action?
Yes — one clear button, one action. 'Book a call' or 'See a demo' outperforms three competing links every time. Wren has a dedicated CTA field so it renders as a real button in every client.
Can I add a promotional banner?
Yes. A single small banner (webinar, new release, case study) sits well under the signature; more than one turns the email into an ad and hurts reply rates.
Is a photo worth adding for outbound?
For AEs and BDRs, yes — a face lifts reply rates on cold outreach. Keep it small and cropped tight.
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